Unlocking Change Resistance

Change resistance usually isn’t defiance—it’s subtle fear triggered by uncertainty. This webinar shares a neuroscience-informed process to reduce resistance by building trust and driving engagement.

Key Takeaways & Timestamps

  • [00:00–03:12 | 24:05–26:14] Break the Cycle of Resistance: Spot hidden fear underneath pushback before change stalls.
  • [04:47–05:39 | 17:44–20:43] Neuroscience-Backed Process: Move teams through Engage → Activate → Reflect cycles.
  • [05:39–06:31 | 18:14–19:48] Build Psychological Safety: Create conditions where teams feel safe to experiment.
  • [12:04–14:42 | 44:51–46:03] Turn Emotions into Fuel: Shift teams from frustration and fear toward curiosity and courage.

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